Why Us

Because we asked you a critical question!

How does your oral health influence your overall health?

It turns out that the bacteria cells residing in your mouth can weaken your immune system and can also spur diseases like heart disease, cancer, diabetes and alzheimer's. For years, we've been using the same oral care products without asking for the same accountability we ask for in our foods and skincare products.

Do you believe that the products available in the market genuinely focus on improving oral health?

To your surprise, most of the oral care products in the market today are created using cheap ingredients and synthetic chemicals. We're setting out to change that because the mouth is too critical to ignore for your overall health. So, to solve this exact problem. we started collaborating with multiple dentists, consumers and product designers to create a line of eco - friendly, ergonomic, organic, and technology forward oral healthcare products.